After 15 years in the advertising industry, both in the UK and abroad – I have now set up The Digital Cortex, an Insight consultancy – We provide retailers and agencies with the tools and expertise to measure and report on diverse customer behaviours and campaign efficiencies. We can also devise innovative digital retail solutions plus motion graphics collateral to scientifically increase engagement, brand awareness and sales. The company also offers a full range of video and time-lapse production services.